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Sr. Product Marketing Manager

Boston, MA

Post Date: 08/23/2017 Industry: N/A

One of our top clients in the Boston area is looking for a seasoned Product Marketing professional to join their team. The overall goal of the person in this position will be to cultivate their principal market share; they will lead the market strategy for one of their largest product portfolios by producing captivating positioning and messaging and providing groundbreaking account-based marketing programs. They will perform research and offer data-driven insights to assess market needs and opportunities for solutions.

Other responsibilities may include:

  • Understand and maintain knowledge of buyers
  • Create content and collateral as necessary
  • Research and keep up with market trends
  • Train & lead salespeople so they can effectively communicate solutions value to prospects
  • Plan and execute new product launches & releases and assess program success
  • At least 5 years of product marketing experience
  • Experience in healthcare technology or related field/industry providing technology-driven solutions is required
  • Passionate individual with strong communication, leadership, and teamwork skills
  • Strong data collection and analysis experience/skills
  • Full-time, salaried position
  • Position will be on-site in Boston area

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