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Email Marketing & Analytics Specialist

Chicago, IL | Fully Remote

Posted: 01/12/2021 Industry: Non-Profit

Job Description

Our Client, a national non-profit organization, is excited to hire a new Email Marketing & Analytics Specialist to manage and be responsible for SF marketing cloud and all associated metrics and tasks. This is a data driven position with a focus on marketing strategy, ROI and performance.   

Responsibilities Include: 

  • Create and optimize all email marketing campaigns in SF Marketing Cloud 
  • Create and maintain email lists according to best practices 
  • Build and maintain automation workflows 
  • Responsible for reporting, dashboards and analysis on marketing performance, conversion, attribution and effectiveness
  • Create campaign goals and monitor performance 
  • A/B testing 
  • Responsible for all things leads (generation, acquisition and nurturing) 

Job Requirements

Requirements: 

  • BS or BA in marketing or related 
  • 5yrs digital marketing management 
  • Minimum 3 yrs SF Marketing Cloud 
  • Minimum 3 yrs Google Analytics 
  • Creative and open minded to new ideas and solutions to challenges 
  • Working knowledge of HTML 
  • Strong analytical, interpersonal and organizational skills 
  • Ability to deliver executive level presentations 
  • Certifications Preferred:  SF Admin, SF Marketing CloudGoogle Analytics  

 

Additional Information

  • Company bonus 
  • Complete suite of benefits 
  • Remote position 

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